PGA Tour Gives Twitter, Fb, YouTube Options to Engage Followers

PGA Tour Gives Twitter, Fb, YouTube Options to Engage Followers

Ignore who produced a gap-in-one on Colonial’s famous #13 – the authentic hole-in-one particular is the engineering bordering the tournament. For years the PGA tour and its partners have centered on leveraging technological innovation to enrich the spectators’ experience – irrespective of whether on the course or on the sofa. This year introduces even much more offerings like player updates by using Twitter and Facebook and online video postings on YouTube. Here is a swift run-down of the tech-packed match for a person of the world’s oldest sports activities.  

Shot Tracker  

Golfing lovers are an information and facts hungry group demanding the most up-to-date scores and stats on issues like yards pushed, greens in regulation, longest push and putting accuracy. Applying global positioning technology, laser triangulation, and scores of volunteers pursuing each individual player the PGA’s Shot Tracker process offers a bevy of abundant data on every player of each and every tournament on just about every gap. A slick presentation helps make the Shot Tracker perfect for the couch surfer or office-sure enthusiast keeping keep track of of their favourite players performance.  

Social Networking – Fb and Twitter  

Even though the Shot Tracker and Fanzone remain the on-line conference place for PGA fans all over the world, the PGA is expanding to social networking to even further interact its present supporters when expanding its get to to a new audience. The PGA can now be located on Fb where by they publish attention-grabbing tidbits on tournament news, participant overall performance, and submit photos and online video one-way links just about every working day of tournament competitors. Leveraging Fb exposes the PGA to an approximated 200 million Facebook associates – some who presently know and really like the PGA tour, many others who are uncovered for the first time to it. Twitter, the micro-running a blog site instantaneously distributing little textual content-centered messages (referred to as tweets) to enthusiasts and blowout achievement of 2009, is now tweeting PGA updates with short messages these types of as “Singh now in direct at Colonial” to fans’ cellphones.  

YouTube and Podcasts  

The PGA Tour is also leveraging presently well-known technologies these as YouTube to publish video clips highlights of match action every day and publishing podcasts (modest audio files for listening on iPod’s and PCs) to it really is site, iTunes, and other media shops., Widgets, and E mail Updates  

And finally, the site gives widgets, each day e mail updates, and audio and movie news on tournament play. Widgets are smaller “containers” that can be embedded in web sites or blogs and give genuine-time match data in a compact variety.  

Info on the Go with Mobile Versions  

It is now achievable to get all of the aforementioned remedies out there in the palm of your hand by using your world-wide-web-enabled cell cell phone. In particular popular for mobile telephones are Fb, Twitter and the cell PGA Tour web-site located at Enthusiasts on the go, or on the study course, will value accessibility to stats, schedules, participant data, scores and news. Ironically, as PGA supporters keep on to flock to mobile web sites for information possessing a cell cell phone on the class at a PGA match is grounds for removal.  

Trying to keep Fans Engaged  

Applications like Fb, Twitter and YouTube continue to keep PGA supporters engaged. Followers abide by their beloved gamers and actually develop into a section of the PGA community, which enables the PGA Tour to increase their model and offer advertising and marketing options to sponsors. But it is not just about marketing bucks. Buyers are extra demanding now and want far more than just the core function working experience – they want a multi-dimensional immersion in function motion such as internet, mobile, social networking, and audio/video solutions.